Milestone and performance driven skill set development in a highly practical environment. Here the PGPM student is given the opportunity to work on practical assignments for the next 4 months to gain hands-on practical knowledge managing IIEC’s digital programs for better understanding of various social and search channels to become efficient with the technologies, the assignments are fun and entertaining yet challenging for some as it is a performance-based task. In the 16 week assignment we expect the student to achieve milestones and desired results.

Once the student has successfully learnt the practical skills during the assignment then he is given the opportunity to access the 6 month performance based internship program. Every PGPM student works on E-Commerce product campaign management and the student's primary task is to generate traffic leads and sales of an e-commerce product which can either be a physical good or a digital goods.

During internship the student will be working on building the startup from scratch such as creation of the e-commerce store, updating product listing, updating pricing, social media account management, performance based evaluation on financial,sales results based on the requirement set by the startup.

Post successful completion of all the above 4 steps, the PGPM students will be given the opportunity to work for startups incubated by IIEC. Once they have gained satisfactory results as set by the startup they can get salaries upto Rs.24 Lacs per annum.

Job terms*: For example, if the PGPM student achieves the results then IIEC takes responsibility to provide them a job based on the salary slab agreed between IIEC and Startup. For instance an IIEC's incubated E-Commerce startup in the clothing niche, they want to hire a PGPM who can generate x number of organic traffic, leads and sales in a given timeframe. Here the value x is subjective and the expectations by the startup is set up based on the historical data and analytics that digital marketers can achieve organically for an e-commerce campaign based on the current industry trends.

In certain conditions if a student is unable to achieve results even after completion of the 24 month program in that case IIEC do not guarantee a job due to the students performance issue and any claims over the program's expected results will be disclaimed. By joining the IIEC's PGPM program under the job assurance the student agrees that just by joining IIEC’s PGPM certification program the student will not be hired for a full-time job since it purely depends on PGPM student’s performance, knowledge, skills and efforts.

Please note**: If PGPM student is unable to perform and do not become job ready in the given timeframe, then IIEC will give the student free access to the program for a complete new term that’s 24 more months at no additional cost for the online course. In case, if the student is still unable to comply with the required set of skills even in the second free course term then IIEC’s job assurance terms and conditions shall become null and void and IIEC or IIEC’s partners will not be responsible for job assurance from here on and no refund will be provided in any circumstances. however IIEC will be glad to support you with job assistance and provide you lifetime course access, updates & support at no additional cost.

To make the program more interactive every student get one on one attention from an online support trainer who evaluate the students performance and guide them with ideas in order to make them successful however the students own skills and performance plays an important role in their success.